Currently viewing the tag: "tegestology"
To understand where all the vibrancy has gone from the dismal Adnams’ Let’s Talk Beer advertising campaign for 2011, we must first ask, why was it’s predecessor, the brilliant 2003 Beer from the [...]
Tegestology- the collecting of beermats. Sneakily contrived from ‘etymology’ and intermingled with the Latin word ‘teges’ meaning small rugs or mats. Thats right people. Its a ‘thing’.
Beer mat collectors can therefore huddle [...]
